Tuesday, March 22, 2005


Social Security becomes redundant as demand for the burgeoning geriatric workforce increases. From the New York Times:
In a push to recruit older workers, Home Depot, the hardware chain, now offers "snowbird specials" - winter work in Florida and summers in Maine.

Borders bookstores lure retired teachers to sales jobs with discounts and the promise of reading and discussion groups. Pitney Bowes, the business services company, pays tuition for courses in computer programming as well as spare-time skills like golf and flower arranging.

After years of encouraging workers to take early retirement as a way to cut jobs, a growing number of companies are hunting for older workers because they have lower turnover rates and, in many cases, better work performance.

Some companies like Wal-Mart are making their pitches at senior centers and others are sending company brochures to churches and community libraries and posting their attractions on Web sites.

AARP, the advocacy group for older people, recently put on its Web site links to 13 "featured employers" - including MetLife, Pitney Bowes, Borders, Home Depot, Principal Financial and Walgreens - that are recruiting older workers with offers of health benefits, training and flexible work schedules. More than 71,000 people have used the Web site this month to seek job information.
One major employer is behind the elder-curve, but only slightly. From the Washington Post:
The Army is tapping into a new pool of potential recruits for the National Guard and the Army Reserve by raising the maximum enlistment age from 34 to 39, officials said yesterday.

The move, described as a three-year test program, is designed to help the Guard and the Reserve meet their recruitment goals when the Iraq war and other pressures are discouraging young people from joining . . . .

"Experience has shown that older recruits who can meet the physical demands of military service generally make excellent soldiers based on their maturity, motivation, loyalty and patriotism," the Army said.

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